Paul Kelley

Creative Director / Art Director / Photographer

I’m a creative and I can’t turn it off. This essentially means that I’m in a constant state of affliction. I stare at stop signs knowing there’s a better execution. I wake up in the middle of the night thinking that my written signature isn’t interesting enough and that I should consider switching to my right hand. I’m frustrated that there’s only one pantone number between my favorite blue and the most unpleasant purple. I believe astrology is absurd but find it’s true that all scorpios are indeed crazy. I search for the more interesting solution, the path less taken. I believe that if I’m not struggling then I haven’t pushed it hard or far enough.

So, what am I doing? Currently I’m with Team Detroit, involved in several cool and interesting projects. Specifically I'm leading a team of 15-20 people through the global redesign of using the most current technologies available including and not limited to responsive/adaptive design, personalization and the migration to a new platform. To date we've successfully launched the new in all 5 regions and eventually in all 123 markets. My day to day can vary. In the morning we could be in meetings discussing the next technology to implement, in the afternoon it could be all about content creation. I’ve been busy and that’s the way I like it.

Throughout my career I’ve had the privilege of working on the accounts of many high profile clients. I started in Detroit, cut my teeth in Chicago and established my career back in the D.